There is no doubt that pink gin is growing in popularity, especially amongst the 20 – 30 somethings crowd.   It wasn’t so long ago that you had to go to a big chain to find a bottle of pink gin, but now every bar and liquor store has their own section of pretty bottles filled with different shades of pink gin.

Why is Pink Gin Popular Now?

Well, it’s down to sweetness.  Pink gin is sweeter than the traditional London gin and so people who, in the past, have shied away from a G&T are now discovering that they do in fact like gin, but the sweet pink evolution.

What is Pink Gin?

Pink Gin first came to life as a cocktail in England during the mid-19th century.  It consisted of Plymouth Gin with a dash of Angostura bitters that added a pinkish hue. These days it is infused with red or pink fruits like strawberries, raspberries or red currents to create it’s pink colour.

We are spoilt for choice with fruits and berries here in Australia.  There are many Aussie craft distilleries using all sorts of fruits such as davidson plums, strawberry plums, Kakadu plums, Lilly Pilly & rosella (not the bird, of course).

How to Serve Pink Gin?

Being on the sweeter side, a pink gin drinks beautifully straight over lots of ice and garnished with a smashed raspberry, a sprig of mint or some dried strawberry slices.

If you are not a straight sipper, then a splash of soda is perfect.  If you like a burst of sweetness then you will love it with Strangelove’s Watermelon Tonic or Capi’s Grapefruit Soda

Not sure about Pink Gin?

Rather than invest in a big bottle of gin, why not  try one of our tasting packs.  You get 4 or 5 x 50ml  tasters of Aussie Craft Pink Gin that you can sip, savour and make pretty pink cocktails out of.